Cases - Business-critical system

Villy Jensen's new webshop integration and maintenance

Villy Jensen, the Danish wholesaler of sewing supplies, approached us at Twentyfour with an exciting project: building a new webshop integrated with their internal system (ERP, NAV 2017). As a web development team, we embraced the challenge and crafted a proposal to meet Villy Jensen’s business goals while enhancing their online presence. 


When it comes to building a webshop for any company, it is important to set out clear goals about what this new webshop can provide. For Villy Jensen, the goals were clear:


  • Increasing Sales: Villy Jensen aimed to generate 50% of their sales through the new webshop, driving substantial revenue growth.
  • User-Friendly Experience: The webshop needed to provide an intuitive and seamless shopping experience for customers.
  • Staff Efficiency: The solution had to offer a user-friendly content management system (CMS) that enabled efficient operations for Villy Jensen’s staff.


After careful consideration, we recommended utilizing WordPress and WooCommerce as the CMS for Villy Jensen’s new webshop. This powerful combination provided a customizable and feature-rich platform that aligns with the client’s requirements and business objectives. In addition to the core solution, we proposed several optional features that could further enhance the webshop’s functionality and value which aim to extend the capabilities of the webshop and provide additional benefits to Villy Jensen and their customers.


The new webshop and ERP integration for Villy Jensen was designed to help them achieve their business objectives. By leveraging WordPress and WooCommerce, we delivered a user-friendly and seamless webshop that drives online sales and enhances the overall customer experience. The optional features provided further opportunities for optimization and growth in Villy Jensen’s online ventures.


We always welcome a challenge and this was no exception from Villy Jensen. We are proud of our end result and we are proud to work together with Villy Jensen and look forward to future endeavors.


Visit Villy Jensen here!